First Watch, The Daytime Cafe, is making waves in the industry in the eyes of not only their customers but also the community, as well. Their new location and commitment to end child hunger is giving us plenty to be thankful for this season.
The Florida-based company is known as the Daytime Café because of its limited hours and commitment to serving the highest quality breakfast, brunch and lunch from 7 a.m. to 2:30 p.m. The concept first opened in 1983 by John Sullivan and Ken Pendery, who currently holds the chairman position within the company.
A new location just opened in Belden Village, the restaurant company’s 10th in the Cleveland-Akron area, on September 30th. This new location is First Watch’s first stand-alone restaurant locally, residing in a space once occupied by The Rustic Barrel. The cafes have historically been situated within strip centers. The new First Watch will employ 30 to 40 people with seating for 200.
Discount retailer, Zayre Corp, was responsible for the opening of the first two T.J.Maxx stores in the U.S. in 1977, which were both located in Massachusetts. T.J.Maxx was considered an off-price store, which was different from a traditional discount store because a retailer buys merchandise from manufacturers that have excess inventory and negotiates prices below wholesale. By the late 1980s, Zayre Corp was reconstructed and formed three brands – T.J.Maxx, Hit or Miss, and Chadwick’s of Boston. These stores were the initial brands that would eventually become The TJX Companies. Today, the retail giant encompasses T.J.Maxx, Marshalls, HomeGoods, HomeSense, Sierra, Winners, and T.K.Maxx.
Experiment retail is somewhat of a new term that gives reason to why customers should visit a brick and mortar.
The fate of brick and mortar has been a hot topic for years but one thing is for certain: There is opportunity for stores to create experiences where customers want to come in – opportunities that online shopping cannot provide.